Measuring Happiness

Published on November 25, 2012

How happy are you? How happy are clients with your business? What about the people that work with you on your team or in your agency? Are you measuring their happiness?

Well, you probably should be, and here's why.

I was intrigued recently when I read a blog put together by Lisa Parrett, a client of mine in Indianapolis. Lisa's inspiration was a video from a 2010 TED conference, a presentation put together by Chip Conley, a well-known San Francisco hotelier.

Chip presents us with a concept known as GNH, short for Gross National Happiness. And, of course, that's a play on the GDP acronym for Gross Domestic Product.

GDP is easy to measure and countries have done it for years. But measuring happiness - actually assigning it metrics and analyzing that data is more difficult. But, is it really that hard?

For those of you familiar with Abraham Maslow and his "Hierarchy of Needs," Conley's assertion is that you can take those needs - initially designed for the individual - and assign them to a business setting, all in an effort to raise the happiness level of team members and customers. And naturally, when you work toward increasing happiness for all involved, your personal GDH level rises - almost as an afterthought.

The idea may sound pie-in-the-sky, but if you could actually measure your happiness and work toward raising it, why wouldn't you?

Is it enough for you to measure your personal success with listings and sales and commissions? Or, do you want more than that? Don't you want it all?

In his presentation, Conley asserts that at least 40 countries across the globe are beginning to join this GNH movement and seriously work at seeing the level of happiness in their country jump. In the newest democracy in the world - Bhutan - the government has actually devised a set of 4 pillars, 19 indicators, and 72 metrics designed to measure happiness.

In short, the goal is not to create happiness, but rather to create the conditions for happiness to thrive.

So, my question to you is: are you creating the conditions necessary for happiness to flourish in your life and work environment?

If not, let's talk about what we can do to change that. If you need some suggestions, contact our team of coaches and we are "happy" to help.

And check out the video of Chip Conley's presentation below.



Nikki Buckelew is the Co-Founder and President of Coaching and Training, a coaching and training company specializing in real estate, leadership, and life coaching for Realtors, brokers, and leaders with SoulFire. Buckelew is also the Founder and CEO of the Seniors Real Estate Institute, a coaching and training company specializing in senior real estate and housing and administrator for the Certified Senior Housing Professional® (CSHP) designation.

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