Posts Tagged 'retirement'

Create a Narrow Niche Market…Why?

Written on March 7, 2012 at 9:33 am

Create a narrow niche

As a part of helping my coaching clients grow their businesses I do a lot of research and reading. Not only does the research help me better coach my clients, it also helps me to focus on practicing what I coach about! Occasionally I come across a blog post that is so well written that I share it with virtually everyone I know. This is in fact the case today...it's not just for people in real estate, it applies across the board!

Chris and I have always known that  a niche market is the way to go. We did it …

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Why Senior Living Communities Resist REALTORS

Written on January 24, 2012 at 9:41 am

In visiting with senior community representatives across the country, they express some common frustrations when it comes to dealing with the REALTOR community. You may not be guilty of any of the infractions listed below, but you may have to overcome the negative impressions left by agents who have come before you.

Here are 5 of the 10 most common challenges 55+ communities have with local real estate agents:

1. Asking for business before building rapport (a relationship).

Marketing and sales representatives at retirement communities report that agents often come in and give their “pitch” expecting them to refer their …

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How old is OLD?

Written on May 26, 2011 at 11:00 am

 

If you ask around, most people will probably say something like, “age is a state of mind,” or “you are only as old as you feel.”

Well, I say that is horse manure! Those are the politically correct answers when in fact if you pushed people to give you a number they would ... and every person’s number would be different based on his or her respective life experiences.

Let’s call this "programming" or "conditioning" around aging.

It's an "attitude."

T. Harv Ecker talks about a formula that looks like this, P-T-F-A-R. Programming leads to thinking, thinking leads to …

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